Preparing the scene
Preparing the scene
Qadsiya TV · Kuwait · 2012
A private football television channel built around the identity and daily life of Qadsiya Club, from studio construction and live directing to original programming.
01The origin
The original concept for Qadsiya TV began during discussions inside my office in Salmiya Blajat.
Conversations about football media became a working private television channel tied to the identity and daily rhythm of Qadsiya Club. The role went beyond making programmes: it meant building an environment for filming, directing and daily broadcast.
An office in Salmiya Blajat
A handful of conversations
A football club building its own channel
A new working broadcast operation
Channel launch, 12 December 2012
Original material from the channel launch.
Featured broadcast · QSW 01
Channel & broadcast
The channel presented in its own visual language.
02The people
Experienced directors, cinematographers and broadcast crew from across Kuwait’s television industry helped establish the channel. The aim was a serious football media platform that could work with consistency, identity and care.
A channel is not built by equipment alone. It is built by people making decisions together, on air and under pressure.
Football identity carried through the people around the club.
QSW 03 · Always with the crowd
Diwaniya Qadsiya, on set
Inside the studio built beneath Hilal Fajhan Al-Mutairi Hall.
03The room
Inside the basketball hall of Qadsiya Club, beneath Hilal Fajhan Al-Mutairi Hall, an old storage space was transformed into a functioning television studio.
The room became the set of Diwaniya Qadsiya. Programmes, interviews, athlete coverage and promotional films were made there.
The transformation included
Production design, lighting, camera positions, broadcast workflow and live-directing infrastructure.
04The desk
The workflow relied on manual live coordination. Broadcast taught timing: when to cut, when to hold and how to keep a programme moving when there is no second take.
The pace and coordination of a working football channel.
QSW 05 · Kuwaiti football league, on air
05Programmes & stories
QSW 06 – 10
06Station idents
QSW 11 – 16
Continuity rotates on its own — pick a channel, or open the film.
07The work & the role
The work spanned directing, cinematography, production management, broadcast operations, studio development, team coordination and football documentary. The archive shows those responsibilities in context rather than as a list of claims.
Each responsibility points back into the archive.
A broadcast crew assembled around one channel.
A storage room rebuilt as Diwaniya Qadsiya.
Timing, switching and coordination on air.
Original formats shaped for the channel.
The complete archive
All sixteen films remain in one index. Move through them any way you like — the monitor follows, and any film opens on the full stage.
Qadsawi TV, channel advert
Channel film · Channel & broadcast
Hover, swipe, drag, scroll or use the arrow keys · Enter or a click starts the film.
In closing
Before AI-assisted filmmaking there was live production: pressure, movement and the responsibility of keeping a channel on air every day.
Some of those moments belonged to football. Some belonged to a city. And some only survived because someone kept the camera rolling.
Abdul Razak Chamma
Broadcast Media · Visual Storytelling · Production Leadership
Smile TV · Kuwait
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